Playa del Carmen, Q.R. – Pubs and restaurants along 12th Street are anticipating the summer influx of holiday visitors to hit the area.
Starting next weekend, local establishments in the main central tourist areas of Playa del Carmen are expecting approximately 15,000 tourists to walk, eat and shop along the store-lined streets.
This timing is what marks the beginning of the Mexican high-season, when Mexican tourists from inside the country take to the coast for their annual holidays.
Local business owners say during this season, their busiest nights are Thursday, Friday and Saturdays, however, Sundays can also be very busy. Ricardo del Valle Prieto, secretary general of the association this business sector, says the fullest areas will be the three corresponding blocks from 10th Avenue to the beach.
“This area will be flowing every night, not only by those looking to go to bars, but also by those out to walk. The average age of visitors this time of year range from 20 to 35 so they are looking for fun at night,” said the representative of the tourist area. He added that there are about 38 places in Playa del Carmen that offer different concepts of nightlife.
“During the months of May and June, we were operating at an average of 60 percent. So far, things have started well for the month of July. I think right now we’re operating between 70 and 80 percent and hopefully this next weekend we see the beginning of the so-called high season,” said Del Valle Prieto.
With the constant increase in the area as a popular tourist destination, operating projections have been set as high as 90 percent for the upcoming weeks.
“The area of bars and nightclubs are part of the promotion for international travel destinations, but in a complementary manner to its natural beauty, the hotels and gastronomy,” said Prieto.
According to the Trust for Tourism Promotion of the Riviera Maya, current hotel occupancy rates are at 86.7 percent. For the Mexican high-season, it’s expected to hover around 90 percent.