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Cancun, Riviera Maya most sought after destination with Americans

Cancun, Q.R. – Tourism to Cancun and the Riviera Maya grew by 20 percent this past year with another 20 percent growth expected for the upcoming winter travel season.

According to Expedia, the US tourism market continues to climb. The online travel agency says that Mexico is a preferred destination with Americans, however, the peso to US-dollar ratio is also having an impact.

Pablo Castro, director of marketing management for Expedia Mexico and Central America, says, “The devaluation of the peso against the dollar has led to significant increases in travelers so far in 2015. The record may be broken on Thanksgiving, a date in which Americans travel more with Cancun being a favorite destination.”

Castro also notes that while they work hard to increase their market to other destinations, their main demand is Mexican beaches. He says that last year, Expedia sales included more than 700,000 visitors to Cancun and the Riviera Maya with California and New York topping the list for Mexico as a beach destination.

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